GROUP OVERVIEW Klépierre’s strategy at a glance 1 Let’s Play® Targeted development and strict financial Let’s Play® sums up the positioning of the Klépierre malls. It consists discipline of promoting shopping as a game and infusing a “retailtainment” Based on a conservative approach to risk management and constant spirit, combining retail and entertainment, into all Klépierre shopping asset value enhancement, the Group’s development strategy centers. Marketing efforts are harmonized across the portfolio to favors the extension-refurbishment of shopping centers that have foster high-quality events and services that enrich the customer already carved out strong competitive positions. It does not rule out experience, always with a twist of fun. designing and developing new projects in its preferred regions that are exceptional due to their locations and quality. Clubstore® Klépierre also works to constantly improve its debt conditions and its Clubstore® is Klépierre’s comprehensive approach to the customer financial profile. Since April 2014, the Group has enjoyed a A- credit experience. The Group has developed a holistic set of detailed rating from Standard & Poor’s, placing it among the world’s top three standards with respect to 15 touch points with customers, from digital real estate companies. This financial strength is further buttressed by access to welcome desks, from parking to storefronts, from lighting robust operating results, a tightly-managed debt level, and a high level to sound & smell, from break zones to kids’ entertainment, etc. These of hedging, ensuring efficient access to the capital markets. standards are being rolled out across the portfolio to offer a sense of hospitality and a seamless journey to all who visit Klépierre malls. Corporate and social responsibility policy: Act for Good® Driven by strong convictions, Klépierre’s CSR approach integrates sustainable development at the heart of its performance. Through the implementation of its Act for Good® policy, Klépierre reconciles the requirements of operational excellence with environmental, societal, and social performance. As a key player in regional development, Klépierre is strengthening the appeal of its assets by ensuring that they are sustainably integrated into their environment. KLÉPIERRE 2017 REGISTRATION DOCUMENT 5